I've never been one for those emulators. I like speed, and architecture emulation makes my kickass computer that much worse...I'm crazy like that, won't even use object bar or any of that crap.
Macs didn't compete with the pc for one simple reason: the ibm pc could be made by any company who wanted. Apple has kept everything in house. Bad move. They did a short thing where they let another company make one or two of them...but they shut that down quick. SO you have a ton of companies competeing with each other, driving prices down on the pc side. The Mac, with no competetion, stays on the wayside.
It prob does have a better pc...many think...obviously more elegant...but IBM and Motorola have not advanced it as fast as Intel. It is faster at lower speeds...but those speeds just arn't high enough. Apple is thinking of jumping ship on the whole IBM/Motorla deal.
Other than that....I think OSX is a great OS. One of apples best moves. Windows XP is pretty nice too...though I liked 2000 a bit more.
As far as one doing picture or sound better....the differences are almost too ridiculus to matter.