if you've ever touched Cinnamon Toast Crunch cereal before, you will notice that the morsels of cinnamon sugar get stuck to your fingers.
I think that this greatly detracts from my eating of it, since sometimes i'm too lazy to get a bowl, fill it with milk, etc. and i just want to eat it right out the bag. I'm verry dissapointed with General Mills here, because i end up with all of this cinnamon sugar all over my hands, and it gets sticky with sweat and disgusting. It's not fun.